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How to plan a leaflet campaign
Make the most of your leaflet campaign Maximise the value of your door drop campaign A door drop campaign can get your message directly into the hands and homes of the people you want to target. Follow our step-by-step guide to increase the impact of your next campaign. Step 1: Get your target right Do you want to target homes, businesses or both? Do you want to define an area by postcode, or do you have other criteria in mind? Don’t rush this step and don’t let your assumptions get the better of you. Your products and services may be right for both businesses and consumers. We have a free tool that can help find refine and target your audience. Discover our Door to Door Customer Finder . Step 2: Get your message right Your business has a personality – a look and feel that makes it yours. This includes everything from the way you answer the phone, to the appearance of your premises and the design of your website. Your brand is the starting point for every message you send out. You’ll w...
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