Say No to Free Pitching
Free pitching is a term used to describe the supply of design services without payment. Free pitching may be initiated by a customer who requests the provision of free services, or it may be initiated by a designer who provides free services in the hopes of later payment. Free pitching is condemned by professional design organisations around the world. Free pitching undermines the value of design services and destroys the professional standing of designers. Free pitching has many forms On the client side there are many ways, both obvious and disguised, in which designers are encouraged to provide their skills for free. In general a professional designer should avoid providing their skills for free except in genuine cases of charity or in competitions where there is no intent to avoid the purchase of professional services. On the designer side designers initiating free pitching as a marketing method is a very messy area. It is a continuum that ranges from the blatant to the apparently i...